Hello, dear friend, you can consult us at any time if you have any questions, add WeChat: THEend8_
CEN207_Assessment
ASSESSMENT 2 BRIEF
Subject Code and Title CEN207 Creative Enterprise
Assessment Business Concept
Individual/Group Group
Length 1,000 words +/–10% with images and source code
Learning Outcomes The Subject Learning Outcomes demonstrated by successful
completion of the task below include:
b) Articulate a process that identifies a market gap
and addresses it through the development of a
commercial technological solution;
c) Describe key characteristics of an entrepreneurial mindset;
d) Collaboratively develop a marketing strategy and financial
plan in response to an identified opportunity;
e) Reflect on the collaborative performance of a team in
response to an entrepreneurial opportunity.
Submission Due by 11.55 pm AEST/AEDT on the Sunday at the end of Module 7.
Weighting 35%
Total Marks 100 marks
Task Summary
The goal of this assessment is to develop the business concept and software programme prototype to
solve the problems that were identified in Assessment 1.
During this Assessment, you will form a group of three to four (3–4) members and write a 1,000-word
report and develop a software programme prototype. You will remain in the same group for both
Assessments 2 and 3.
Please refer to the Task Instructions (below) for details on how to complete this task.
Context
In continuation to the previous assessment, you will develop a business concept and a software
programme prototype to solve the problems you identified in the case study. A business concept is an
innovative and a strategic approach to solving problem(s). You will develop a business concept to solve
the problems identified in the case study in Assessment