Data Analytics for Business Capstone
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QBUS6600
Data Analytics for Business Capstone
Assignment 1 (individual assignment)
1. Key information
Required submissions:
Written report (in pdf, due date: Monday, September 5 by the end of the day).
Confidentiality Deep Poll online form (deadline for submission: August 29).
Submission instructions for the report will be posted on Canvas in Week 5.
Weight: 30% of your final grade.
Length: Your written report should have a maximum of 12 pages (single spaced, 11pt). Cover
page, references, and appendix (if any) will not count towards the page limit. Please keep in
mind that making good use of your audience’s time is an essential business skill: every
sentence, table or figure should serve a purpose.
2. Problem description
Please start by reading through the Project Outline pdf document posted on the page
containing the full dataset for your industry project (you will receive an email with a link to
this page after filling out the Confidentiality Deed Poll online form on the Assignment overview
page); the Project Outline document is also provided on the last slide of the presentation for
your industry project in Module 1. Focus on the Problem Description section of the Project
Outline, especially the first and the third bullet points in this section (EDA and Strategy), which
are the most relevant bullet points for Assignment 1.
As a business analyst, you will conduct Exploratory Data Analysis (EDA) of the data
corresponding to your industry project. You should aim to find or reveal all relevant properties,
characteristics, patterns, and statistics hidden in the data, supporting your findings with
insightful plots and relevant statistical output.